Archive for January 20, 2010
Mentoring in the Social Media Age
In the past month or so, I have been constantly utilizing the amazing insight and invaluable advice of my many PR “mentors” (the reason why will hopefully be revealed soon). This morning I was thinking about how lucky I am to have all of them, and it got me wondering about the nature of a mentor/mentee relationship. Mentor is a word that I toss around quite a bit, which is interesting because technically a person is only supposed to have one. So am I just using the wrong word to describe the people I go to for PR advice, or has the definition of a mentor shifted? Read the rest of this entry »
The Auto-DM
As most of you know, I suffered from a Twitter virus, and just recently took the big step to abandon all my followers, and start a new account. Over a year of developing a name for myself on Twitter, and getting over 500 followers was a great achievement, so it was a huge step for me to start a new account. (If you thought you followed me @ctmichaels, check again, and follow @ctmichaels again) So when I started my new account, I just went into my old follower list and went through and started “re-following” people that I actually knew/enjoyed talking to. Figuring people would be like, “Oh CTMichaels is following me, I need to follow again…” I just started going down the list. To my dismay, instead of followers, I was bombarded with private DMs. Read the rest of this entry »

