PRBC Bites: Tsk Tsk FB; Handy Tip for Android Users; $5 Logo?


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Facebook had quite a week last week…In “real” (applicable to the business, that is) news they’ve set a deadline on fan-gating of content or contests.   Continue reading

What U.S. Presidents Have Taught us about PR and Reputation Management


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Since before I can remember, I have been a fan of history. So it should come as no surprise that I learned my first lessons about public relations and reputation management from my U.S. history textbooks, and more specifically, from our former presidents. Even though some of these leaders lived long before the days of Twitter and iPhones, they still had recommendations that can be applied to brands and individuals in the 21st century. So for any of you who have ever questioned a history major as to why he or she entered into communications, here is a look at what the past taught me about my future career: Continue reading

3 Tips For A Home Run Pitch


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Your story is only as good as the people it entertains, and those inspired to share it with others. So let’s assume you have a great story to share, and have crafted a great pitch to get it out the door. Now… how do you make the media care? Continue reading