Archive for July 11, 2012
Positive PR Boosts Credibility, Brand
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When you work in PR, you are often faced with the question, “What do you do?” And this can be a challenge, because if you give someone the text-book definition of PR, they will end up even more confused. I had one former boss who told me to simply say I work in advertising, because it was easier for people to understand. Read the rest of this entry »
