PRBreakfastClub

I recently presented at a summit in Hartford with my colleague Danielle. Our breakout session was focused on educating small to mid-sized businesses about social media and which platform(s) might be right for their organizations. At the end of our presentation, we opened it up to questions.

One question that sticks in my mind was from a gentleman who worked at a large health insurance company. He asked (I’m paraphrasing), “From a Human Resources standpoint, what do we do to control or monitor our employees’ use of Social Media?” Read the rest of this entry »

For 90% of us, writing is the bedrock of our business.  Having a good vocabulary, being able to structure a sentence properly and persuasively, and adding that special je ne sais quoi to a piece we’re working on is invaluable.  It’s not about using big words—it’s about using the right word.  Some of the most evocative pieces of literature use very few “big words.”  Orwell’s 1984 and Douglass’s Narrative of the Life of Frederick Douglass instantly come to mind. Read the rest of this entry »