Archive for May 27, 2010
Confidence is one of the most important attributes that anyone getting into public relations must have. It’s what makes you stand out, makes people believe what you have to say, and honestly, gives off the vibe that you are the one to beat. Not to sound cocky, or egotistical, okay maybe a little, but I have never not gotten a job after interviewing for it. Granted I’ve only interviewed at four places in my life, but I have never not gotten the job I interviewed for. I honestly believe it’s because I can sell myself because I’m confident.
From the way you walk to the way you talk on the phone, confidence just glows off of the confident folks and it shows in a lot of my colleagues who are successful. In PR, a shy person gets left behind in the dust, always riding on the coattails of others. If you’re shy and can’t make yourself stand out then go become a librarian so you can hide behind books all day. Read the rest of this entry »
During the #prbc Ragan panel, I brought up the point that the line between a blogger and marketer will continue to blur, and you will start to see more bloggers taking a stab at becoming publicists/marketers.
As this trend continues – which I have a feeling it will – everyone is going to have an opinion on the subject. Can bloggers be publicists? Should companies stick with PR firms?
I’m not saying that bloggers shouldn’t be marketers or they can’t be publicists, but I do think a select few might need some insight. So, what’s the reality you may ask? Well, being a publicist/marketer isn’t as easy as it looks. Read the rest of this entry »