It’s hard to remember a time when there were no celebrities on Twitter.  We used to get all of our juicy gossip from the entertainment rags (or Perez, of course), but now we can hear almost any actor, musician, or athletes innermost thoughts and their impulsive commentary just by following them.  While this new system is great for the fans, the problem is that celebrity publicists no longer have any control over what their clients are saying through their feeds.  With the media being able to access anything they write, celebrities are having to become their own representation; their personal brand can be affected positively or negatively by each Tweet they send out. Continue reading →