Tag Archives: counterpoint

Corporate Twitter Use – Our 2 (well, 4) cents

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The following is a point/counterpoint article written by PRBC-ers Jeff Esposito and Kate Ottavio with their thoughts on Tom Humbarger’s Best Practices for Corporate Twittering.


While Tom Humbarger makes some good points for guidelines for corporate Tweeting under getting started and being honest, human, responsive and nice, I do think he misses the boat in his section on getting the message out. Continue reading

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