Haters gon’ hate. That’s what they do. And in our industry, we’re going to see the haters popping up all over the interwebs. Chances are, unless you’re flacking for fuzzy baby lambs, someone out there is hatin’ on your client, your client’s product, or your company. (And even baby lambs may have made enemies; you never really know.) So what do you do with the haters, the negative comments, the angry bloggers, the furious tweeters, the disappointed Yelpers, the flaming Facebooker?
All opinions (and I mean all) herein are my own and not the official opinion of PRBC or any of the other writers.
There’s a software company I’m a big fan of — CoffeeCup [and no FTC, they aren’t compensating me in any way]. Most of the software they create is for website development – ftp programs, html coding, flash animation, etc. The software’s always very user-friendly, they provide good support, have an active message board for customers, provide free updates, and give away a decent amount of free software so you can get a flavor of what they produce.
It’s a feel-good company. The company name “came from the domain name of the coffee house where we got our start. (Yes, we owned a real coffee house first.) Domains cost $100 a year back then, and coffeecup.com was already paid for, so why invent a new name?” They claim to run on “an unlimited supply of Red Bull, Mexican food, Jelly Bellies, and passion for our users.” Continue reading →