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Bad Review? Here’s What To Do.

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Thumbs Up! © by n2linux

Let’s say you own a restaurant. Your place is packed Saturday night. Your staff is working extremely hard, but one waiter forgets an order. Or misses a reservation.

Or you manage a hotel. A guest makes an online booking, asks for a non-smoking room, checks in, and gets a smoking room instead.

As a business owner, you have to prepare for the worst. In an age when unsatisfied customers can quickly become your harshest online critics, one honest mistake can lead to one bad review – and one bad review can, in turn, lead to loss of potential customers, or a dip in revenue, or a damaged reputation. Read the rest of this entry


Oy! So, not withstanding my best efforts to anonymize my ‘Auto-dm’ posts, a loyal reader (we are after all one of her “favourite blogs” according to her own words ) noticed her own auto-dm in last week’s update of my ‘Auto-dm’ fails series. Oops! Unlike some of my other posts taking PR/SM folks and agenciesRead the rest of this entryRead the rest of this entry