All posts by Christian Arno

Using Social Media to Reach Customers in Different Cultures

Warning: Use of undefined constant user_level - assumed 'user_level' (this will throw an Error in a future version of PHP) in /homepages/0/d104357061/htdocs/prbc/wp-content/plugins/ultimate_ga.php on line 524

Any business operating online clearly can’t ignore the benefits offered by social media platforms. This includes companies which are operating in markets abroad, as well as their home countries. However, just as you will have localized your website content for different foreign markets, you’ll need to take a similar strategic approach to your use of social media. Continue reading