Whenever I see the words PR and bloggers next to each other I can usually expect there to be a reference about how PR and bloggers work together to spread a brand’s messaging. Two years ago I was trying to grow my personal blog’s following and decided to launch a project and test out a few PR tactics. What happened was my following grew from my two family members to over 10,000 readers that month, I was interviewed on NPR: All Things Considered and featured on a number of national and regional media outlets including the New York Times and Chicago Tribune. (Oh, and I landed a book agent). Continue reading