Category Archives: Jessica Malnik

The Lost Art of Humility in PR

Ask yourself this: Are you an “expert” at anything? Have you really taken the time necessary to completely master a skill, job or even just a hobby? Think long, hard and be honest. 

My guess is no.

We hear the words, “expert,” “guru,” “jedi” and “ninja” thrown around like ego-infused projectiles day in and day out in the PR and marketing sphere. To be completely honest, it drives me nuts.

Here’s why – 99% of the people, who call themselves experts or gurus are just doing it to inflate their own egos and make themselves feel good and sound more important. Continue reading

An Introvert’s Guide to Standing Out at Conferences

Networking events and conferences can be stressful for introverts, like myself.  I admit there have been times that I’ve skipped a couple or put off meeting some new people because I was afraid of that social awkwardness. You know, the kind where you just want to throw a blanket over your head and hide in the supply closet.

But, the more conferences and networking events I attend, the more I realize that there are several things I can do to alleviate the initial anxiety. I’ve compiled four tips to help you get the most from these events and avoid the initial social awkwardness. Continue reading