Tag Archives: Airbnb

Airbnb Crisis: PR Has Seen This Before


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Another week, another PR crisis. This one comes by way of the Quixotic, pie-in-the-sky Silicon Valley start-up Airbnb, which allows people to rent their apartments, a bedroom or even their living room floor to complete strangers, with little to no background check of that person’s character. Think about how absurd that concept sounds.The crisis in question involved a San Francisco woman, known only as EJ, who blogged that she was the victim of a heinous property crime by a guest who arranged to stay there through Airbnb. In what is being called “#ranscackgate” (sidebar: Another “gate”? Really?), Airbnb has, perhaps not surprisingly, totally flubbed its response. Continue reading