Tag Archives: always ready

What Can The Boy Scouts of America Teach a PR Professional?

I was a Boy Scout as a kid.  And if you’re wondering, yes, I can still rattle off the Boy Scout Law quicker than a striped lizard on hot asphalt.  In addition to the multitude of moral, ethical, social, academic and cognitive skills that my experience as a Scout taught me, the most tangible life lesson I walked away with from that experience was also the Boy Scouts of America motto – to always “be prepared.”  This simple mantra transcends the notion that we should always be ready for an emergency by keeping a flashlight, food, battery-powered radio and other items on hand, or know how to build an outdoor shelter in cases of disaster.  Like the time I was on a camping trip and had to administer first aid to a fellow Scout who fell and broke his arm and badly cut his head during off trail hiking.  I was scared, but I was prepared.  The Boy Scouts instill comprehensive standards for youth that carry forward and prepare them for their adult lives, helping to improve relationships, work and family lives and the values by which we live. Continue reading