This year, I had the wonderful opportunity to co-organize the Social Media Business Summit track (the largest track at BlogWorld) with my friend and colleague, Chuck Hemann.
We started planning the track in July by identifying sessions we thought would resonate with folks and started finding speakers who could speak to those topics (with the help of a great “editorial board”).
Three months later, we were on the ground in Vegas executing on our “vision” for the event. From everything I heard at BlogWorld, it was a success.
But, along the way, I picked up a few best practices and learned a few valuable lessons when it comes to planning an event the size and stature of BlogWorld. To be clear, Chuck and I weren’t responsible for all the logistics and details that go into this kind of event—really just the sessions, speakers and details around that. Continue reading