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There is no doubt the public relations business is a busy, exciting and hyperactive assault on the mind, senses and body. Simply put: It is a profession that requires you to mentally (and sometimes physically, particularly with those pesky events) give it your all every day. And at one end of the spectrum, these indelible facets of the business are what makes it so great and such a wonderful profession to work in, but they can also be the downfall of many, the cause of extreme burnout, if not managed and dealt with properly.
Which is probably why there are so many damn blog posts, articles, books, and Web sites devoted to work/life balance and effective time management and whether you need to separate your personal life/time from your professional life/time, or if you should choose the new trendy time-management theory of “your job and your personal life should blend harmoniously and in perfect sequence with one another.”
I say bulls*** to all of that. Continue reading