It’s a given that involvement in social media demands us to be omnipresent. We need to be available and accessible to our friends and fans in all places at all times in order to respond to those who enter our world and want to get to know us. Developers have become keen on this by introducing scheduling and management tools like HootSuite and Tweetdeck, as well as some other “stand-in” devices. The constant emergence of new tools and updates makes it impossible to keep up, though. Along a learning curve paved with good intentions, we are likely going to commit some unintentional blunders, or social media faux pas. Continue reading →