I had a great discussion the other day with my friend, Arik Hanson, whom many of you that frequently read this blog may know. Arik recently started his own PR/social media consultancy, and from seemingly every indication, his business is thriving.

I pointed this out to Arik, noting how in control he seems to be of everything. Arik then made a comment back that I frankly wasn’t expecting, but it completely makes sense, and shows that he is absolutely on the right track toward a very long and successful business; Arik told me: “Things are going well now, but I never want to get ahead of myself. I’m trying to keep everything under control.” Continue reading →