Public Relations and communications is largely about shaping perception. But how do we control our own? How do we make sure that we are being viewed as a valuable member of our community and not as the annoying flak?
Now, this isn’t a post about personal branding, which despite my dislike for the phrase, is a real aspect of our lives that we need to be aware of as we actively broadcast nearly every aspect of our lives online. How we carry ourselves and how we interact with a wide range of people affects how we are perceived as communications professionals. Continue reading