5 Ways for PR Pros to Relax, Slow Down and Reclaim Their Creativity

Augh! So much to do! So many clients! No time for fun or thinking outside the box, there’s just too much! Oh geez, another email! What do I do!

Whoa, slow down there, killer. There’s plenty of ways for you to get all your work done and still have time for creativity and, yes, even a little fun. Besides, what use is all that crazy money you’re making with your business if you can’t enjoy it? Here are five ways you can reclaim your life and you creative mind.

1. Take 15 Minutes

What do you do when you first wake up? Grab your laptop? Check your phone for messages (guilty)? Start writing down things on your calendar?

Consider this: starting your day on such a hectic note makes the rest of your day the same. Instead, take fifteen minutes when you first wake up and do absolutely nothing. And I mean nothing! Don’t check your phone, don’t jot down notes, don’t even think about work.

If a morning break just isn’t possible, find fifteen minutes during your day and just shut everything down. No, lunch doesn’t count, Ms. Busy Bee!

2. Look Around You

Instead of burying your head inside your desk all day long, take a minute to look at your surroundings. Try and find something you’ve never seen before, or try and see your work area in a whole new light.

When traveling, don’t focus on the destination so much as the journey! It sounds like a cliché, but it’s certainly true. Remember, we work with people – so pay attention to them when you’re venturing around the world!

3. Delegate

Send some of that extra work away! We all want to take on as much as possible and make as much money as we can get, but sometimes letting some of it go can lead to even more and better opportunities in the future. Send some of that work out to peers or subordinates and take the time to let some of those creative juices flow in your downtime.

4. Laugh!

Laughter really is the best medicine. Take time out of your day to find it! Bookmark some good websites for jokes and funny stories. Find a few web comics or sign up to receive your favorite newspaper comics in your email.

Laughing and smiling instantly improves your mood and health, so make sure each day is filled with at least a little laughter! Even with the busiest schedule in the world you can always squeeze in a joke or two.

5. Make Home Your Sanctuary

When you get home, change into something comfy! Your house should be your relaxation zone, even if you’re doing work. Mentally separate your work and pleasure areas by physically changing your outside appearance or even putting on some different smelling lotion or cologne to make your brain realize you are home to relax. Even if you work from home, restrict your work to one room so when time is up, you can get out of there and start to unwind!

How do you relax and reclaim your creativity?

Mickie Kennedy is the president of eReleases, the online leader in affordable PR distribution since 1998.
Download a free copy of The PR Checklist, a must-read 24-point list of Press Release Dos and Don’ts. Follow eReleases on Facebook and Twitter.

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