All posts by Bethany Latta

Social Trial & Error: Easy (and Inexpensive) Tips for Identifying the Best Platforms for Your Brand

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So your brand has a growing following on Twitter, your Facebook page has been up and running for a few years now, and you recently launched a Google+ brand page – but now what? While you can access certain analytics for each platform, there’s often a desire to answer the question “What can we do next?” and “Which platform is reaching my best customers?”  Continue reading