Category Archives: Stephanie Florence

4 Ways PR is Like a Break-in


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I woke up to my parents’ frantic voices, breaking glass and the sound of an intruder’s footsteps coming from downstairs. It was 3:00 a.m. on a Monday morning and the absolute last way I thought I would begin my week.

Even as I heard my dad yell, “Get out!” and my mom warned, “Don’t you dare go downstairs,” it was still hard to comprehend what was happening in my home. I finally put it together when my mom said the land line didn’t work and we needed to call 911. As a millennial who sleeps with her phone in hand, that I could understand and take action.

My hands shook as I dialed ‘9’ and just one ‘1’ before ‘Emergency Call’ came across my phone’s screen. Within minutes, the police were in my driveway. Continue reading