Mel Brooks once famously observed that “it’s good to be the king.” It’s probably also pleasant to be Bill Gates or Michael Arrington. I’d even guess that some folks think it’s pretty good to be me.
What is it like to have responsibility for running a PR firm? You might be able to imagine the upside, but there are struggles too. Here are some of the pain points — and some of the issues that folks like me think about on a daily basis: Continue reading