Tag Archives: Financial Disclosures

NetApp Financial Release Debacle Offers Lesson in Protecting Online News


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I’m sure it was an honest mistake, and it was one done in an effort to allow the company to be fully prepared for the ensuing onslaught of media queries, commentary and trading that was to come. But the  recent debacle that saw NetApp’s quarterly earnings results slip out earlier than expected offered a timely lesson to all PR pros, whether you’re representing a consumer-focused client or working in-house in the highly-regulated field of financial PR:

Watch what you put online. Continue reading