Tag Archives: Social Web

Think Globally with Your Next Social Media Campaign

Portrait of a businessman sitting on steps with a globe Model Release: Yes Property Release: NASitting in a Barnes & Noble recently, I came across a fascinating article in Harvard Business Review analyzing social Web use around the world from a societal and cultural perspective. While the broad overview analysis offered was mostly typical of many recent “state of social media” reporters we have seen recently, what truly caught my attention was the implication this analysis has from a PR and marketing perspective: Continue reading