Author Archives: Tracy Bagatelle-Black

Journalists’ Tips for Working with Flacks

Sometimes, probably on our worst days, being a publicist can feel like being a glorified telemarketer.  And, on those days, it seems that journalists feel the same way about us.  In fact, many of them have posted diatribes on their personal sites about us and how to properly pitch them.  In fact, I have seenRead the rest of this entry

Dear Oprah (Part 10)

Dear Oprah, Thanks for keeping my nannies tied up for an hour but I’m glad you’re going off the air too. Maybe now they’ll finally go get my son from his nap before the end of your program. As a work-from-home mom & PR pro, I have to rely on the nanny to get someRead the rest of this entry

From the Left: I Think I Met 140 Characters (and was bitten by the tech bug)

For those of you that read my last piece, I attended Jeff Pulver’s 140 Character Conference in Los Angeles.  And while the action was flying on stage by day, it was sizzling by night.  In both cases, the tweets were non-stop. Apparently, all 140 characters are still geeks at heart. The first night there wasRead the rest of this entry

From the Left: 140 Tips on Social Media Marketing

Two weeks ago was Jeff Pulver’s 140 Character Conference in Los Angeles and oh, what a whirlwind.  My head is still spinning from the two-day, somewhat star-studded event.  By day we all talked Twitter (while tweeting out all the conference’s big tips) and by night we all drank Twitter (while tweeting out all the conference’sRead the rest of this entry

In-Depth Coverage: Hacks with Benefits

I am now single again, after more than a decade of marriage, and am realizing the benefits of being a single gal publicist in a tech PR world (the majority of these reporters being men). After all these of years of marital life, I had forgotten how much easier it is to pitch a storyRead the rest of this entry

From the Left: God and the Devil: one night, two events

It was bound to happen one of these days: one night but two events that I wanted to attend. You know the old saying, “When it rains, it pours.” Well, lately it seems to be pouring networking events. In Los Angeles, this can spell disaster since distances between places can be huge. But luck wasRead the rest of this entry

From the Left: Tats and Twitter–LA Twestival ‘09

I remember a time back in the ’90s when tech networking events were filled with geeks and nerds, and very few women. I was a member of the Venice Interactive Community (VIC) which had monthly meetings at an old Victorian house on Main Street in Santa Monica. As a single woman, those tech events wereRead the rest of this entry

PR Time Warp: The Palace

How did social networking get to be known as “Web 2.0”? Somehow it makes the first generation of the Internet seem so unconnected and solitary. Coming from that generation, I can tell you that the Internet was not so solitary but we didn’t necessarily use the Web for our interactions with each other. America OnlineRead the rest of this entry