Tag Archives: blogging

Welcome guest, or annoying intruder? A guest post on guest posting

Last week when PRCog noted that I had been doing quite a bit of guest posting (and that perhaps I might want to think about starting my own blog), I had a startling revelation; I am on my way to becoming the “Fred” of the PR blogs. “Fred” is a guy I knew in college. No one was sure where he really lived (or even if he actually had a place).

The guy always seemed to be crashing at someone else’s house. If you had a party and Fred came, you could be certain that he would be there in the morning. And yes, I too have come to enjoy the benefits of hanging out at someone else’s place. So when PRCog asked if I would like to guest post at the PR Breakfast Club, I said, “Of course. And I’ll tell you why…”

  1. Personality. Like every blog I choose to “spent the night with,” The PR Breakfast Club has a unique and fabulous personality. Sometimes I’m serious, other times not so much. It’s fun to have an opportunity to embrace the different personality and focus of the different blogs I enjoy reading. This group is a little less formal, than some of the other places I’ve stayed, but certainly no less professional. Lots of great ideas and important discussions.
  2. People. Guest blogging is a great opportunity to introduce friends to some of my favorite communities. And of course, I get to meet and interact with community members that I might not otherwise have the opportunity to get to know. I am so impressed by the creative and savvy group of PR Breakfast Club members I met on Twitter and how they are using social media. They “get” how to use social media to build real relationships and a sense of community.
  3. Commitment. There is something rather liberating about the life of a nomad. A one-time post, with no deadline and full creative license is easy and fun. And then I get to go back to reading, learning and commenting where inspired.

Unlike Fred, who had a habit of eating whatever was in the fridge and leaving empty beer cans all over the place, I hope that I am a good guest… that I respect the style of the home I am visiting, help out with initiating new conversation and maybe even bring some extra traffic for the host(s). So thank you, members of the PR Breakfast Club, for inviting me over to your place. I think it was a great idea, but I’ll leave that for the community to determine.

Have you ever had a guest blogger on your blog? Why or why not? Do you believe guest posts add to the blog, or do you feel they are disruptive?

Valerie Merahn Simon serves as a Senior Vice President at BurrellesLuce media monitoring and measurement, and writes a national public relations column for examiner.com. She is also co-founder and host of #PRStudChat, a monthly twitter chat between PR professionals and students moderated by Deirdre Breakenridge. She can be found on Twitter or LinkedIn.

Recent guest accommodations for Valerie include:

Blogs are for Dialogue; Twitter is for Snippets

Blogging now, party of one
If you had come to me a month ago and asked about my blogging experience, I would have sheepishly admitted to merely reading blogs and been quick to point out that I did not comment on them, despite an often overwhelming temptation to do so.
Fast forward a month and I’m blogging for the #PRBC and for Co-Communications (http://cocommunications.wordpress.com/).  So why the drastic change?
Some conversations cannot be restricted to 140 characters.  While one could conceivably labor over dissecting their message into multiple 140 character tweets, it isn’t the same as a carefully drafted, thorough response.  Blogging affords the opportunity to leverage media placements, visuals, multimedia and commentary in a cohesive message that is carefully packaged to best illustrate a point.
In part, this is why the #PRBC is blogging—because all of our perspectives, experiences and tips can’t be crammed into 140 characters . . . and because we know that some topics warrant an in-depth conversation.
Some points needn’t be explained . . . and so we call them tweets!
While it only takes seconds to craft a tweet, it can’t always carry an entire message.  So we stick to the messages that can be effectively delivered in 140 characters.  Examples of such include links to interesting articles with a couple of words stating your opinion on same, reactions to an event or experience, small talk, tips, and witty banter.
It doesn’t take a blog post, or blog comment, to communicate the basics or point others in the direction of valuable content.  And in many instances, we just want to encourage others to look at something—form their own opinions—and pass the content along.  All of which are effectively and succinctly communicated through tweets and retweets.
Point . . . Counterpoint
While Brown’s examples of #journchat (http://search.twitter.com/search?q=%23journchat) and #blogchat (http://search.twitter.com/search?q=%23blogchat) (and to which I will add the recent #prstudchat (http://search.twitter.com/search?q=%23prstudchat)) have effectively sustained dialogues on Twitter, I firmly believe it’s the nature of the content that allows these forums to succeed on such a concise medium.  With #journchat and #blogchat, it’s the strength of a question and answer format that allows them to thrive in a 140 character format.  For #prstudchat, it’s the question and answer format coupled with the fact that most answers come in the form of tips.
Inversely, were #prstudchat to pose questions which asked for both tips/advice and illustrations of the importance of each, it would be better suited to a blog dialogue, where messages could be conveyed in comprehensive responses, not bound by a 140 character limit.
Speaking of points . . . .
So after all of those examples and comments, I must have a point, right?  (At least we hope I do!)
Blog comments and tweets aren’t competitors.  They are merely different models for delivering a message, each of which has its own merits.  So what’s your next step?  Comment on this post if you want to have a dialogue with me, or start what could become an in-depth debate.  If you just want to say you read it or share a tip with your tweeps, package it inside a tweet.

After reading Danny Brown’s recent post ‘Is Twitter Killing Blog Comments’ I couldn’t resist answering the last question he posed – ‘What’s your take?’

While I could go on for paragraphs rallying in support of Twitter and defending its merits as my social media platform of choice, I’ll spare you the cheering and keep it simple: Blogs are for dialogues.  Twitter is for snippets!

Blogging now, party of one

If you had come to me a month ago and asked about my blogging experience, I would have sheepishly admitted to merely reading blogs and been quick to point out that I did not comment on them, despite an often overwhelming temptation to do so.

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