Tag Archives: job security

Marie Baker

No Room for Error

8 Comments

Perplexed ManRecently, TechCrunch featured a post about an e-mail they received from a PR firm, which the publicist obviously didn’t mean to send. To summarize, the firm accidentally left an internal exchange at the bottom of the e-mail that discussed the actual art of pitching TechCrunch.

Since I started out in the PR industry, I’ve quickly seen more and more publicists get blasted throughout the interwebs for their mistakes. Granted this public exhibition of PR faux pas has made communications professionals more aware and cautious about what they send out for mass consumption. One could also argue that at the same time, it’s made us totally terrified. Continue reading →

Kate Ottavio

What the HECK do my clients think? Spending a bit too much time on Twitter…?

18 Comments

ScreenHunter_03 Oct. 18 15.51Please tell me I’m not the only one. You sit at your desk, trying to hold in the giggles from something brilliantly funny that just popped into your head. “I have to tweet that! I’m a genius!” you say. (Ok, that’s a bit far from what I say to myself, but you get the point.)

But wait! My client Scooby Doo Scuba Gear follows me on Twitter . . . Shoot! I can’t tweet that. They will see it. They will think I’m nuts. Continue reading →