Archive for December 28th, 2009

Stack of newspapers in rack, elevated viewIn a community characterized by comments and retweets, it is often difficult to notice when the SM becomes the news, rather than the news itself.

After reading some tweets the other week, I noticed the frequency of condolences directed towards @military_mom and felt compelled to dig a little deeper.

It seems, tweets have gone from being merely traceable in a Google search, to starring as the headline of an ABCNews story, the subject of Huffington Post’s scrutiny, and the fodder for a New York Post report as well. Read the rest of this entry

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Now I know how “the spammed” feel

I’ve seen it. The template pitch. The “cut this person’s name out <here> and insert next person’s name <here>.” Outlook usually has this cute feature where any new text in a forwarded e-mail turns a different color making any changes obvious. I cannot stand when people carelessly forward along identical e-mails. Even more when they make it so obvious. It makes me wonder how many of these e-mails editors, producers and reporters receive… And I shiver.

Below is an e-mail I received from a guy we’ll call Jason. Jason is a very nice man. He came into my office, asked for some business contacts I knew and said he’d be happy to refer me any clients he had looking for PR. Great! All the greatness ended when Jason sent me this e-mail: Read the rest of this entry

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