Posts Tagged ‘*mobile’

On QR Codes & PR Working with Dictators…

It’s been an exceedingly busy couple of weeks for me, both personally and professionally. (A wedding coming up in two months will do that to you!) I have, though, been actively monitoring many of the issues bubbling up in the PR and marketing space, and I thought I’d very quickly weigh in with a few random thoughts on QR Codes and PR firms working with dictators (two totally disparate topics, I know):  Read the rest of this entry »

Mobile PR

Businesswomen Holding PDALet’s face it, PR isn’t all about sending press releases to anybody with an email addresses (or who likes pizza). Sometimes PR is about how to reach people without the use of media.

I recently sat in on a brainstorm for a client that will be launching a product. We were debating video when the idea of a slide show popped up. I quickly said that would not work. And when asked why, I simply pointed to my mobile device. Read the rest of this entry »