All posts by Nathan Burgess ("PRCog")

You’re Doing It Wrong

You’re on Twitter, right?

Yeah, but guess what, lots of you are still doing it wrong.  It’s not just a matter of being on Twitter but also of how you interact (assuming that is, that you interact), and what you send out to the world to make sure your digital footprint is as deep and defined as you’d like it to be.

Let’s face it, just like some other things (swimming and sparring have been used as examples recently) – you can know how to do it “by the book,” but until you feel water on your skin or a jab to the face working with the tools and on the platform isn’t the same beast at all.

So, to figure out if you’re actually doing it wrong, take this quickie quiz and see where you fall.  You might be doing it wrong if… Continue reading

Snap Them Out of It

Beach Ball in the AirMomentum, or what some think of as Newton’s First Law of Motion, “Every body remains in a state of rest or uniform motion (constant velocity) unless it is acted upon by an external unbalanced force,” not only applies to “every body” in motion but also to everybody.

Success begets success – it’s that x factor that helps makes great salesmen phenomenal and bad ones lousy.

It’s also the factor that makes the downer client or co-worker the downer on all occasions.  They start their day off badly and by 10a are dragging everyone else down.

The opposite is also true, so all is not lost.  There’s always (hopefully) one person in an office that can crack a joke at the worst situation and provide the best way out of the mess.  We could all use more of them. Continue reading

Out of Office: Vacation (Finally)

Hi All –

So, for those of you paying really close attention, you already know we’re approaching our 1 year anniversary.  Our first post was published (for the business day of) August 30th.

In that time we’ve had 505 posts (including this one), over 3,200 comments, hits from all of North America (YES, we got Greenland!), a decent set of pageviews as well as some speaking gigs and other great opportunities.


And so it is that we’re going to take our vacation week starting….now :).  We’ll be tweaking some of the behind the scenes stuff, redoing the storefront (if you’re lucky and keep on checking the site you may get a glimpse of some new stuff) and coming back (with a tan) the week of August 30th.

Try to stay out of trouble while we’re on hiatus 🙂

They’re’s a problem with are grammar (Part too)

DictionaryAlright All right folks – let’s try this again.  As a very late followup to part won of this post, presented below are some of you’re own pet peeves when it comes to proper word youse.  And if you haven’t noticed it yet – every underlined word so far is improperly yoused or completely nonexistent.  As a reminder, I’ll repeat the notes presented in the first post – Continue reading