All posts by Nathan Burgess ("PRCog")

5 Lyrics From the Purple One that Are Obviously About Marketing


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I haven’t not had a copy of Purple Rain handily available since it came out on cassette. I definitely didn’t understand all of the lyrics (thank goodness!) but I knew I loved it. It was always special to me, introduced me to “The Artist,” (who always ended up in my college radio shows), and there isn’t anyone who doesn’t like at least one track (and if there are I don’t want to know them).  And so, without further adieu… Continue reading

5 Communications Lessons From Dave Grohl & The Foo Fighters


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I’m surprised it’s taken me this long to write this post, but what actually inspired it was a comment by the fantastic Jason Mollica over on the book of face. Without going into any further detail, here’s 5 comms lessons from Dave & Co.  NB: These could also be general professional and life lessons:

Continue reading

PRBC Bites: Tsk Tsk FB; Handy Tip for Android Users; $5 Logo?


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Facebook had quite a week last week…In “real” (applicable to the business, that is) news they’ve set a deadline on fan-gating of content or contests.   Continue reading

For Release: PRBC Book Deal Finalized


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In the grand PRBC tradition of just-post-spring PRBC announcements, we’ve got another one for you.

The authors of PRBC have reluctantly signed on to a monumental book deal with Borders Group. And when we say the “authors of PRBC” we don’t just mean the current editorial staff – we mean every single contributor – 100+ of em. Continue reading

PRBC 2013 Gift Guide, Review and Giveaway: Findables


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I’m a battery killer so it’s unlikely I’ll change from my battery case for my cell phone. But an interesting option did pop up recently and they are definitely worth a look. In fact, don’t tell my battery case but when I know I won’t need the extra juice, I swap it out for this new contender.  Continue reading

Blogger Outreach Case Studies


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Our friends over at GroupHigh have assembled some case studies on blogger outreach to help get your creative juices flowing for your next campaign. As they put it, it’s got everything from “The Harlem Globetrotters to The University of Georgia to Red Lobster” so something for everyone. Continue reading

Special Offer on Grovo Online Video Training


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As we mentioned a few weeks back, in the GroupHigh post, we’ve got a few special offers coming your way over the next few weeks and months.

This time around we’ve got an offer from Grovo – an online video training company. They offer a number of quick tutorials (over 3,500 by their own accounting), including quite a few on social and digital topics, including “Why Social Media Matters” and “Create a Facebook Page You’re Proud Of.” Continue reading

GroupHigh Blogger Outreach Platform – PRBC Exclusive Offer


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GroupHigh, the blogger outreach platform – part database, part engagement platform has extended a special, exclusive offer to PRBC readers. For the details – read on. Continue reading

Would You Want To Know…


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…if your boss is an ass?

I don’t just mean they waste your time at work (time they’re paying you for, let’s be serious for a second so at some level, wtf do you care?), but I mean a real ass – doesn’t rewind his video tapes before returning them to Blockbuster, steals pencils from schoolkids kind of ass?  Oh yeah, he’s also just a little bit racist. Continue reading