Tag Archives: twitter

Auto-tweets, Kawasaki and Takedowns: The Ugly Side of Social

The Monday afternoon bombings at the Boston Marathon in Massachusetts sent shockwaves across the world and social networks.  As has been the case since Facebook, Twitter and blogs became staples in our world, social media was the place to get immediate information.  While not always accurate, it was integral in the wake of this tragedy.

When events such as this occur, it is essential that we make sure our clients aren’t pushing product or seemingly “cheery” type posts during a tragedy of this manner. The world isn’t going to stop, but we as community managers and public relations pros need to be sensitive. This wasn’t the case with well-known social media personality Guy Kawasaki. Continue reading

Isaac Lessons Learned

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Hurricane Isaac makes landfall. © by Official U.S. Navy Imagery

Well New Orleans is finally surfacing after Hurricane Isaac made an appearance in our city. As a communicator it was hard to be without power. No power may mean no AC and everything in your fridge is spoiling but to a communicator no power means no TV and no internet. I was so desperate for information and to connect with the outside world that I went as low as to “watch” the radio. Continue reading