My guess is no.
We hear the words, “expert,” “guru,” “jedi” and “ninja” thrown around like ego-infused projectiles day in and day out in the PR and marketing sphere. To be completely honest, it drives me nuts.
Here’s why – 99% of the people, who call themselves experts or gurus are just doing it to inflate their own egos and make themselves feel good and sound more important. Read the rest of this entry