Category Archives: Jessica Malnik

The Lost Art of Humility in PR

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Ask yourself this: Are you an “expert” at anything? Have you really taken the time necessary to completely master a skill, job or even just a hobby? Think long, hard and be honest. 

My guess is no.

We hear the words, “expert,” “guru,” “jedi” and “ninja” thrown around like ego-infused projectiles day in and day out in the PR and marketing sphere. To be completely honest, it drives me nuts.

Here’s why – 99% of the people, who call themselves experts or gurus are just doing it to inflate their own egos and make themselves feel good and sound more important. Continue reading

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An Introvert’s Guide to Standing Out at Conferences

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Networking events and conferences can be stressful for introverts, like myself.  I admit there have been times that I’ve skipped a couple or put off meeting some new people because I was afraid of that social awkwardness. You know, the kind where you just want to throw a blanket over your head and hide in the supply closet.

But, the more conferences and networking events I attend, the more I realize that there are several things I can do to alleviate the initial anxiety. I’ve compiled four tips to help you get the most from these events and avoid the initial social awkwardness. Continue reading

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