It’s very interesting to see the evolution of social media. From just networking with friends and looking at fun pictures, to conducting business and measuring interaction, social media has become the means of communication. The response time of a complaint or compliment on when someone is mentioned is astonishing. One time I mentioned, “Everytime Kate Perry E-mails me, I get excited for a split second thinking it was the singer, then it’s Vocus” and instantly Vocus responds “We’ll be sure to mention that to Kate!”

Its a great feeling having your voice heard, just recently I tweeted something negative about Cision, our best friend and worst enemy. I tweeted that Cision was going way too slowly and i’m sure I did a big “You Suck,” but I instantly got a response asking to do something to my brower to speed it up. Great customer service there. However, that is not the point of this post. Continue reading →