12for12K hits the ground running in 2010

The folks over at 12for12K, which strives to change the world through social media and which has been mentioned here, in one manner or another, over the last few months certainly have their hands full only 15 days into the new year.

Following the massive earthquake that hit Haiti in recent days the group partnered with Hope for Haiti to raise funds for the relief effort.

So far the 12for12K-ers have raised $4,160, but there’s an anonymous blogger who will donate $1,000 if the group reaches $7,000 by Sunday.

To further up the ante, 12for12K supporter and professor/entrepreneur Amelia Maness-Gilliland will donate 100% of all sales from the first five people to buy her Resume packages – details here.

Additionally, Mr. Danny Brown (12for12K founder) himself and some other folks may be offering social media audits at a reduced price with all fees going to the charity and there may be some Headway theme magic in the works.
As it stands the group needs under $3,000, less than $1,000 per day to hit the $7,000 mark.  Let’s make it a happy Friday, great weekend, and let’s work on making this anonymous blogger $1,000 poorer.

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  • Thanks for sharing, Cog. I know you have been very active in #12for12k and seen how Danny Brown and this community really is changing the world through social media.

    Corporate America should take a look at the model Danny has put together and figure out a way to bring people together through social media who want to help in times like these.

    I wish corporations would see it as their responsibility to facilitate this type of community, opportunity. I know some have contributed large financial donations to the effort and that is awesome. But I think the next step is to create community and instill helping those less fortunate by engaging employees and consumers together and instilling that behavior as part of the company culture.

    What do you think? Thanks again for sharing the #12for12k community so well.


  • Great idea, Justin. Funnily enough, one of the ways that 12for12k will be evolving is to educate companies and corporations about social equity and their place in it. Watch this space! 🙂

  • Thanks as always, Coggy and #PRBC team – I know you will always be involved around these parts, and I'm grateful muchly for that 🙂

  • Hey Justin –

    Thanks so much for your comment. I recently learned that one of the PRBC-ers employers is doing a donations matching program, which IMHO is a great first step. I think encouraging hands-on participation, following the same opt-in model of corporate sports leagues, would be a great team building event with all the energy going to a good cause.

    Thanks again