Some of us flack products that can be scientifically proven to be quite good. A certain make of car can win an award for luxury; a brand of paint can be tested to show its properties of longevity; a hotel can have scads of positive reviews from guests.
Some of us, on the other hand, are representing products that are good strictly as a matter of taste. I work for a publisher, for example, and books are notorious for being judged on a very private, personal scale of excellence. One critic may think a book was sent down from heaven itself with a whole gaggle of angels; another may think it’s the worst thing every to be put on paper. There’s just no accounting for taste. Continue reading
At least once a day my brain goes for the e-brake to prevent me from putting my foot in my mouth on Twitter. Honestly, who cares about the guy snoring/drooling on me during my commute? I also make a mental note to check Facebook on Sunday nights to see what pictures need untagging from the weekend. Trust me, they aren’t reminiscent of Girls Gone Wild but the pictures from the latest PRBreakfastClub karaoke night aren’t very flattering either. For the people who think I sound ridiculous I suggest you read Crush It! by Gary Vaynerchuck. In it he explains that our resume is much more than a piece of paper. Continue reading
I was having a conversation with fellow PRBC-er Jess about our mutual Twitter dilemmas.
There doesn’t seem to be a week that goes by that I don’t hear “Hey Marie, you really should get a personal Twitter account.” But, why is that?
If you don’t know by now, I tweet from my work account. When tweeting on behalf of a company, you have to be mindful of what you are putting out there for public consumption. Continue reading