It’s no secret that clients hire us for our contacts. That our relationships are often the bait that gets them to sign on the dotted line. But at the end of the contract, the course the agency’s relationship with the media has taken while representing said client has lasting benefits or consequences for both parties. Continue reading
Daily Archives: December 21, 2009
Beggars Can’t Be Choosers
Before I start this post, you should know more about my PR experience. While I was in college I interned in both fashion and book publicity. I was an active member of PRSSA, attended regional and national conferences, and held executive board positions. I did anything I could do to learn more about PR, from attending school workshops to conducting informational interviews with different companies. I was, and still am, a sponge when it came to PR. Looking back on it now, these experiences taught me what sectors of PR I thought I wanted to work in. After all that’s what college is for right? Continue reading