Tag Archives: books

Quintessential Summer Reading

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With the weather heating up and Fourth of July weekend around the corner, I find myself nostalgic for the summer vacations of my schoolboy years. While most of the memories are fond ones, I also remember the last month or so of the summer where everyone tried to cram in the required summer book list. Although it was somewhat of a drag, the activity actually kicked your brain back into gear for the coming year.

Flash forward to present day and your summer distractions. Chances are that you don’t get June to August off of work and your Little League games have probably been replaced by slow-pitch softball leagues where winning flip cup at the bar is more important than winning the game. Even with these changes, it is important to keep your mind fresh. Continue reading

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A Matter of Taste

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Woman tasting foodSome of us flack products that can be scientifically proven to be quite good. A certain make of car can win an award for luxury; a brand of paint can be tested to show its properties of longevity; a hotel can have scads of positive reviews from guests.

Some of us, on the other hand, are representing products that are good strictly as a matter of taste. I work for a publisher, for example, and books are notorious for being judged on a very private, personal scale of excellence. One critic may think a book was sent down from heaven itself with a whole gaggle of angels; another may think it’s the worst thing every to be put on paper. There’s just no accounting for taste. Continue reading

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The Social Media Balancing Act

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Businesspeople in a meetingAt least once a day my brain goes for the e-brake to prevent me from putting my foot in my mouth on Twitter. Honestly, who cares about the guy snoring/drooling on me during my commute? I also make a mental note to check Facebook on Sunday nights to see what pictures need untagging from the weekend. Trust me, they aren’t reminiscent of Girls Gone Wild but the pictures from the latest PRBreakfastClub karaoke night aren’t very flattering either. For the people who think I sound ridiculous I suggest you read Crush It! by Gary Vaynerchuck. In it he explains that our resume is much more than a piece of paper. Continue reading

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Twitter Explanation: How to Explain to Your Spouse Why You Love Twitter

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A good friend said to me: “Why would anyone be on Twitter?”  Mind you, he’s never been on Twitter and he doesn’t know a thing about it.  But he’s a successful lawyer and thinks he knows what’s what.

In reply, I’ve decided to come up with a list of answers for when someone asks you this question:

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