As a recent graduate, I know that sometimes finding a job board is as hard as finding a job. There are tons of faulty job postings and spam cycling many job boards, and it can be frustrating to know that your resume or CV isn’t being looked at by those in the industry. In such… Read the rest of this entry
Category Archives: Amanda DiSilvestro
How to Find the Right Audience for Your Presentation
A great speech doesn’t count for much if you’re talking to the wrong audience. Most PR professionals know that speaking to the public is important, so they create great seminars and presentations for those who attend the event. However, no matter how much you advertise this event, it always seems to be family members and… Read the rest of this entry
Is Creativity Worth the Gamble?
I’ll be the first to admit that sometimes we need to get creative in the world of PR—how can I get this person to email me back; how can I get this person to see that my idea is the best; how can I make this company look a little bit less boring. It can… Read the rest of this entry
Was the Media Powerful Enough to Convict An Innocent Girl?
I tried to avoid writing this post because it scares me; however after one week of reading magazines and watching the news I simply have to comment on the PR that occurred during the Amanda Knox trial. For those who are unfamiliar, Amanda Knox was studying abroad in Italy in 2007 when she was charged… Read the rest of this entry
An Important Basic for the PR Professional—Remembering National Tragedies in Public Relations
In the coming and recently passed days we’ve seen a lot of different PR firms sending out stories and reports about remembering 9/11. While this type of report is fortunately a rarity, there will always be those few days where everyone stops to think about a devastation that happened to our nation. Along with 9/11… Read the rest of this entry
For the PR Hopefuls –Start Your PR Career Before You Graduate
The popular “it’s not what you know, it’s who you know” has come back in-style (if it ever left), so networking is becoming more important than ever. Whether you are in college or already a veteran PR professional, it is a pretty well-known fact that getting to know people in the industry is a good… Read the rest of this entry
Is Traditional PR Even Worth It?
Any PR pro knows that PR is entirely different than marketing and advertising. So how much should be done online and how much should be done through more traditional styles? That depends; how much what? The answer to this question differs depending on if you are discussing marketing, advertising, or public relations. Every company should… Read the rest of this entry