Ten minutes. That’s all you have to influence your audience. How do you make sure your messages are communicated efficiently?
One of the most valuable things I learned from my previous job was how to own a five and, if Iwas lucky, ten minute interview. I worked as a publicist for a book publicity firm and scheduled Radio Tours. For those of you who don’t know what that means, imagine having twenty back-to-back interviews with radio hosts all over the country for approximately six hours….starting at 7:00 a.m. EST. Sounds exhausting and intimidating right? Continue reading →
Congratulations! You’ve scored a phone interview for your client with a big name reporter. Now comes the big question – do you join in?
I have worked for people that have stood on both sides of the issue as to whether or not you should be on the phone while a client does the interview. If the decision has been made that you will be listening in, do you tell the reporter you are on the other line? Do you chime in? Or, do you just pretend you aren’t there and take a back seat? And, what do the reporters think?
There are so many opinions that surround this topic; I thought I would poll the PRBC crew and a couple of reporters to get their thoughts. Continue reading →
Over the last few weeks, I’ve worked with the internship committee on helping our interns update their resumes and begin a portfolio. A resume and portfolio should complement each other like peanut butter and jelly. A resume will help you get your foot in the door for a face-to-face meeting but a portfolio gives you an opportunity to really showcase what your experience is. It can truly set you apart from your competition and putting one together is not an easy task. Over the last few years I’ve received some great tips from my mentors that I will share with you here, and hopefully learn some news ones from you. Continue reading →
An acquaintance of mine recently started a new job. I was extremely happy for her, but after speaking with her, she admitted to me that she had been unemployed for months. I was shocked. Not only because she hadn’t told me (which was her right) but because in the time that she was unemployed, I could have recommended her for a few positions that she was qualified for. I don’t claim to be a rainmaker, but once in a while I will get an email that says, “Hey, I need to hire….do you know anyone?” I am more than happy to recommend someone, but it is impossible to do this if you don’t know that they are looking for a job.
This situation leads me to believe that there are probably many others that are in the same situation. So, here are my 10 tips for jobs seekers: Continue reading →
…..a chance to start the day off right.