I was on the phone with a friend of mine the other day. She works at home and completely relies on e-mail and virtual communication. She let out this huge groan and states “I am hella annoyed right now. [She is from California, hence the usage of hella] Everyone always replies to my e-mails but NEVER actually answers any of my questions. Instead, they ask questions that I already answered in that e-mail. DOES ANYONE READ ANYMORE?” Continue reading
Seriously, we broke up awhile ago remember? It was right after I met Twitter. Even though Twitter and I are currently having our ups and downs, it doesn’t give you the right to try and rekindle what we once had. Granted, we had a lot of good times together, especially after my AWFUL relationship with MySpace, and don’t even get me started on Friendster (man, he just tried way too hard).
So, sure we hang out at work (because we have to) and the occasional evening – it’s a strictly platonic relationship. Now just when I thought we were developing an understanding, you have gone TOO FAR this time. You know what I’m talking about – you got my parents involved. Continue reading
In a recent post, fellow PRBC-er Kate, posed the question: “Can publicists and journalists be friends?” It is an interesting issue that elicited a number of responses from our readers. It also made me question if publicists can be friends with other publicists.
During my former life within the music industry, my particular job was extremely competitive and we were all fighting over the same client pool. I met my very best friend on the planet while we both worked at competing agencies. We hit it off right away and we were able to relate to each other because we had the same job. Continue reading
I just gave my two weeks notice. So, is it uncommon to do absolutely nothing while you are waiting for your two weeks to be done? What is the proper etiquette for quitting a PR job?
Quitter Continue reading
I really, really hate making media lists. I feel like I do not know what I’m doing and I’m about to lose my mind. Do you have tips for creating the best media lists possible?
Listomania Continue reading
I am writing you this letter because I have noticed our relationship has changed in the year plus we’ve been together. When we first met, it was exciting and fun getting to know each other. We shared jokes, discussed interesting topics, met mutual friends and even kept each other in the loop about music. Those were the days!
Then month by month, our relationship began to change. I know it’s not all you, some of it is me. I think it took a turn off the deep end when we started working together. Rather than see each other at night or during our lunchtime at work, now we are around each other every single day. It’s getting to be a bit much.
Dear Flack –
I’m currently at a very small agency with no departments or divisions. The boss handles all new business pitches and project management and has for years (decades). It works for her so I don’t really blame her. Even when something is “delegated” it’s still micromanaged.
The problem is that with the number of years I’ve been here all the openings at other agencies seek demonstrable PR (or related) leadership skills and/or business pitching skills. That, of course, makes sense.
Ugh, remind me again why I check my blackberry at 10:00 o’clock at night? I know that I am running the risk of encountering a work e-mail, which likely will result in another restless night and a step closer to my bottle of sleeping pills.
But, I did it; I read the e-mail, a very nasty e-mail at that. A segment I pitched for a client went terribly wrong because, as you know, the media has creative license to produce whatever type of story it wants. Sometimes this works in our favor, sometimes it doesn’t.
The client was very unhappy, and boy, did I hear about it! I cried. That’s right, I cried a lot. I know as a publicist, you aren’t supposed to take things personally, but I do.
In fact, I guess you could say I’m an overly sensitive person.
Whether it’s screaming reporters, rude clients, shouting bosses or the general frustration of pitching, as a publicist you are expected to put on your brave face and just grin and bare it.
But at the end of the day, when I’m at home, behind closed doors, that tough façade breaks down. I am left confused, upset and wondering to myself: is a job in public relations right for me?
Granted, on the scale between one and ten (ten being a total emotional wuss), I place myself at a nine. I envy those publicists that aren’t bothered by the stress, the yelling, the segments gone awry.
Here today, I admit that I am affected by those things, and I think that there are others out there like me.
Crying isn’t a popular topic amongst the PR discussion circles. Why? Perhaps it’s because we are embarrassed, or it is the fact that we don’t want our employer (or future employer) to think any less of us. Maybe we are just afraid that others will assume we can’t handle our jobs.
I know it’s easy to tell someone “Hey, just shrug it off,” but that is just another case of easier said than done. I always thought that my emotions would be the downfall of my career, and it has definitely not been an easy battle to fight.
However, I think the fact that I care so much, maybe too much, means that I am a good publicist. If my client isn’t happy, I want to find out why and work towards a resolution.
I want to do the best job I can possibly do. If I accidentally send an e-mail to the wrong person, I get mad at myself and then vow to never make that mistake again. What I’m trying to do is be a better publicist than I was the day before.
This wasn’t meant as a “woe is me” post. My intent was to spark the conversation, to say, “Hey, it’s okay to cry and not be ashamed.” While you may feel humiliated and others see crying as a weakness; just know that you aren’t alone.
No matter how many tissue boxes I go through, I march on. At the end of the day, when I’m sitting behind my closed doors, my eyes filled with tears, I can’t think of another job that is as challenging, as exciting and ultimately as enlightening as public relations.
So, I want to hear your story. Are you an emotional publicist? Do you think that it helps or hinder your ability to do your job?
Why do publicists always wear black clothing?
PR Fashion Police
[Editor’s Note: Got a PR question you’ve been dying to ask, but don’t have the right person in your rolodex? Keep reading…]
I am just starting out in PR and need a few tips for phone pitching. Can you help out?