Tag Archives: twitter

Kate Ottavio

When does holding companies accountable in SM turn to whiny, woe-is me annoyances?

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I recently saw a tweet from someone who complained that Verizon had it out for them and that they’d have to wait until their contract was up to get a new phone when the one they had was dysfunctional. The next day, I saw a tweet complaining that a hotel didn’t let people walking on the street into the lobby when it was pouring rain outside.

Seems we’ve all discovered the customer service side of social media. Hundreds of companies are in the social media sphere now to not only spread the word proactively about their organizations, but also to do damage/crisis control with less than happy customers.

But when does legitimate customer dissatisfaction turn into a public twitter and blogosphere annoyance? Continue reading →

Marie Baker

Dear Telephone (A Love Letter)

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Hand in desert holding vintage telephoneDear Telephone,

Times have definitely changed. We used to talk with each other every day, seven hours a day, five days a week. During those moments, I couldn’t bear the sight of you.

Currently with the popularity of e-mails, Twitter, Facebook and text messages, it seems we rarely speak anymore.  Please don’t be sad. It’s because of all these other forms of communication that I’ve really grown to miss our relationship.

Remember the times we used to talk with journalists and reporters? Sure not all the conversations were glorious, but the point was it was a conversation – there was a hint of a personal connection. Continue reading →

Danielle Cyr

Social Media Sweethearts?

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U.S. Valentines Day Spending Projected To Reach $13.7 BillionThink back to Valentine’s Day in elementary school. Remember the valentine’s themselves, the classroom parties and, of course, the Sweethearts. The sugary little morsels that are synonymous with the impending holiday.

When I first learned that New England Confectionary Company’s Sweethearts had made their way to Twitter, I’ll admit that I was shocked. My initial thought was that the target demographic for the beloved Valentine’s Day treat wasn’t on Twitter. Not to mention the fact that it just seemed obscure that heart shaped candies had their own Twitter feed. Continue reading →

Marie Baker

Cision Announces Agreement with Sarah Evans

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Businessmen shaking handsAs you might have heard, Cision recently announced its new agreement with Sarah Evans, new media consultant and founder/moderator of the increasingly popular #journchat.

According to the press release “Cision will provide transcripts of every #journchat, the lively weekly Twitter chat for PR professionals, journalists and bloggers… It will work with her to produce white papers, webinars, conference and seminar discussions, and other thought leadership initiatives that explore the impact of online communications and new media.”

If you aren’t familiar with #journchat, every week on Twitter, the media and PR community come together via the hashtag #journchat, to openly discuss a number of topics and share ideas with each other. Continue reading →

Kate Ottavio

Are you a Twitter Snob?

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Businesswoman with briefcase peering down at subordinatesThe most fascinating aspect of Twitter is that you can literally find millions of different people with personalities that span the Diagnostic and Statistical Manual of Mental Disorders. I love it.

One thing that I’m always keen on studying and writing about is narcissism and ego in social media. So I came up with a little quiz to determine whether or not you are a Twitter snob. Please keep score as you go along. Continue reading →

CTMichaels

The Power of the Smartphone

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Samsung Launch New Smart PhonesPeople made fun of me for weeks, months actually. I was like the kid that never got those sneakers with the lights in them when I was in first grade. I’ve dealt with a lot of laughs and the brunt of jokes, but I finally did it. I said goodbye to the 2005 flip phone, and finally got a smartphone!

A bit overwhelmed, and a bit scared at first, I opened up the box to the Droid and got a little bit weak in the knees, started to drool, and then realized I had a lot of work to do and couldn’t touch it till that evening. After figuring it out how to turn it on, it was an amazing experience. Continue reading →

Christina Khoury

Twitter you made a fool of me!

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Teenage boy pulling fire alarmWait, maybe I made a fool of myself.

January 13, 2010, Twitter users alerted their communities about an explosion at Grand Central Terminal. Grand Central Terminal was allegedly evacuated and shut down by SWAT teams. Subway lines, specifically, the 4,5, and 6 were completely bypassing those specific stops or shut down as well. I work in Manhattan and in relatively close proximity to the station. I have co-workers commuting daily through that station, and many others that use the 4,5,6 line to go home. This is what happened after digesting the “warning”: Continue reading →

Danielle Cyr

Legos are for…Adults?!?

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Lego Turbine Displayed At Technology ExtravaganzaLegos were a fundamental part of my childhood and I am sure many others’ as well.  That said, it shouldn’t come as any surprise that I found LegoClick intriguing.  While it is, at its core, a social network, Lego has taken great strides to integrate its effort into other SM tools.

This new community comes complete with its own hashtag (#Legoclick) and YouTube videos, encourages interaction through Flickr and showcases user photos of some impressive Lego creations.  The question is, is this enough to keep adults engaged?

I raise the question of adults, because LegoClick is intended to be a community of inventors.  Mashable reports it is a community to share visions about new products and toys.  So, are Legos destined to become the new water cooler buzz and lunch hour stress buster? Continue reading →

Danielle Cyr

Say Hello to the Media Dependent Generation

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Girls watching television

To say the results of the new study by the Kaiser Family Foundation floored me would be an understatement. Learning that young people across the nation are spending an average of about 7.5 hours a day with entertainment media was simply jarring. As if spending more than 53 hours each week with entertainment media weren’t bad enough, the study found that these youth have mastered an art form —  ‘media multitasking.’  By using more than one entertainment medium at a time, they are able to cram 10 hours and 45 minutes worth of media content into those same 7.5 hrs.

While my own youth may have fallen well before the advent of social media, it doesn’t mean that I didn’t adapt latter in life. Continue reading →

Marie Baker

Social Media and Friendship: Ain’t too Proud to Beg

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Dog Standing on Hind Legs to Receive Treat

Just the other day, a friend suggested I become a fan of a Denver Yoga Group on Facebook. First, the one and only time I tried yoga, I spent the whole time trying not to laugh as those around me meditated – yeah, relaxation isn’t really my thing. Secondly, I don’t live in Denver, so why would this group be relevant to me at all?

Every day it seems that someone is suggesting I become a fan of something or inviting me to an event on the opposite coast. Maybe they assume that because I’m their pal, I’ll do whatever they want. Then I’ll pop onto Twitter and witness people begging for more followers. From fans to followers, it appears there are those in social media land that are obsessed with the numbers game. Continue reading →