Category Archives: Linzy Roussel Cotaya

Merry Blog Christmas

/* < ![CDATA[ */
var quicktagsL10n = {
quickLinks: "(Quick Links)",
wordLookup: "Enter a word to look up:",
dictionaryLookup: "Dictionary lookup",
lookup: "lookup",
closeAllOpenTags: "Close all open tags",
closeTags: "close

viagra for sale tags”,
enterURL: “Enter the URL”,
enterImageURL: “Enter the URL of the image”,
enterImageDescription: “Enter a description of the image”,
fullscreen: “fullscreen”,
toggleFullscreen: “Toggle fullscreen mode”
};
try{convertEntities(quicktagsL10n);}catch(e){};
/* ]]> */

edToolbar()

Holiday Card © by the prodigal untitled13

Temperatures are starting to get cooler in areas of the country. Do you know what that means? You are behind on your Christmas PR plan!

If you are buried under in your daily to-do list and Christmas seems like a million years from now….snap out of it. You may have missed the majority of the Christmas spreads in the most desirable magazines but you can still pull it off.Read the rest of this entry

Isaac Lessons Learned

/* < ![CDATA[ */ var quicktagsL10n = { quickLinks: "(Quick Links)", wordLookup: "Enter a word to look up:", dictionaryLookup: "Dictionary lookup", lookup: "lookup", closeAllOpenTags: "Close all open tags", closeTags: "close buy viagra cheap online tags”, enterURL: “Enter the URL”, enterImageURL: “Enter the URL of the image”, enterImageDescription: “Enter a description of the image”, fullscreen: “fullscreen”,Read the rest of this entryRead the rest of this entry

Dash THIRTY Dash

In New Orleans there is always news. From football to festivals, from Mardi Gras to music and from cuisine to crime the city is always buzzing. But things are not so easy in the Big Easy for PR pros. There is a shift happening in the media landscape. The major daily newspaper is no longerRead the rest of this entryRead the rest of this entry

The APR: My Experience

To practice public relations there is no board or exam. The practitioners are lumped in together- the good, the bad and the ugly. The Accreditation in Public Relations process is elective. You can choose to sit for accreditation or you cannot without any consequences. And if you pass there is no real effect on yourRead the rest of this entryRead the rest of this entry

Summertime To-Dos

We have all heard of Spring cleaning and in the South, where I am from, we have freezer cleaning when it is hurricane season.(This basically means you use all of the items in the freezer so in case you lose power you don’t lose a lot of frozen items). Either way they are both dedicatedRead the rest of this entryRead the rest of this entry

The Summer Week That Was June 18- June 22

It is summer and hopefully PR professionals are hitting up the beaches and enjoying some travel. I am sure that the cell phone is not far and the laptop is in tow but hey it’s an effort to relax and unplug. Social media has changed the way that people are traveling and documenting their summerRead the rest of this entryRead the rest of this entry

The PR Event Toolkit

PR pros plan for the worst and hope for the best. It is our job. I asked about 50 PR pros what is in your PR Event Toolkit. You know, the go to box that you bring to every event that is stashed with a solution to just about any event crisis except the weather.Read the rest of this entryRead the rest of this entry

10 Ingredients to Make Your Event Execution Easy

Being in PR means that you plan and execute events to perfection and no detail is forgotten. Each PR pro has their style for planning and how they work to get it all done. There is a recipe for event planning which includes a little creativity, a little OCD, a little leadership and a dashRead the rest of this entryRead the rest of this entry

What Does a Blogger Really Want?

There are many articles out there on how PR professionals should seek, contact and engage with bloggers. We are focused on building a relationship with bloggers and converting them into brand ambassadors for our client. We hope that they will write amazing posts about our clients and it will spread through the blogger world likeRead the rest of this entryRead the rest of this entry

If You are Going to Help a Reporter, Remember to be helpful

Help a Reporter, as it says was designed to be helpful to both the PR pro and the reporter. I know that as a PR pro I have scored many cool PR opportunities for my clients by answering queries. As a contributing writer for PR Breakfast Club, I have often used this service to getRead the rest of this entryRead the rest of this entry