Monthly Archives: October 2012

7 Little-Known Tricks to Maximize Your Facebook Page

buy viagra online at cheap price alt=”little-known facebook tricks” width=”300″ height=”200″ />If you’re like most marketers, you probably have a love-hate relationship with Facebook. Yet there’s no denying that the social networking behemoth is a great addition to your digital marketing presence, allowing you to expand your reach, increase your engagement and drive more people back to your website.

Facebook changes features and functionality on what seems like a weekly basis, so it can certainly be difficult to keep up with what’s new. And as a result of a slew of recent changes, you may not have noticed a number of updated features that give you more control over your Facebook page—and, by extension, your Facebook marketing efforts.

Consider this your cheat sheet. If you’re not already putting these features to work for your Facebook page, now’s a great time to start.Read the rest of this entry

What the Media Thinks

Recently, the professional organization Washington Women in Public Relations hosted members of the media for a state of the industry roundtable at the National Press Club in Washington, DC. As a PR professional, how many times do you wish you could just pick the brain of media on what pitches work, what they think ofRead the rest of this entryRead the rest of this entry

Storm Day

Stay safe Northeasterners, enjoy watching us everyone else.

Asking for Likes isn’t a Social Strategy

As a community manager, you need to be adept and keep in tune with your audience. How do they react to posts? Will they be your champions in a crisis? Do they really like you? One of the buy cialis online ways we find out if followers enjoy what we post is the good ol’Read the rest of this entryRead the rest of this entry

Public Relations Ideas for Your Restaurant (And Why This Industry is Different)

Are you thinking of trying to promote your restaurant in creative ways that will give you an edge from your competitors? Public relations in the restaurant industry are a little different than other industries because in order to run a successful restaurant, you have to have a love for the industry and the drive toRead the rest of this entryRead the rest of this entry

Why We Need to Set the Bar Higher When Giving Advice

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Content Marketing: Laying The Foundation With Google Reader

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Bad Review? Here’s What To Do.

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Merry Blog Christmas

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To One Thousand … and Beyond

Three years ago when we started this blog, essentially on a whim (concept to launch took around 10 days if memory serves), I don’ t think anyone assumed we’d still be here today, except perhaps as an archive. But here it is – our 1,000th (published) post.Read the rest of this entry