Archive for October 2012
Asking for Likes isn’t a Social Strategy
As a community manager, you need to be adept and keep in tune with your audience. How do they react to posts? Will they be your champions in a crisis? Do they really like you?
One of the buy cialis online
ways we find out if followers enjoy what we post is the good ol’ “like” on Facebook. It’s a magical button. It brings joy and makes the sky seem brighter and really makes kittens happy. Ok, I kid. Read the rest of this entry »
Why We Need to Set the Bar Higher When Giving Advice
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Waffle © by ilovememphis
Earlier this week, Ragan.com posted a blog titled, “8 Foods PR Pros Should Avoid.” When I first saw it tweeted, I thought that it may have a few foods that aren’t good as we are working. Maybe I shouldn’t have that chicken finger sub for lunch; should I bypass the Starbucks breakfast sandwich. Heck, maybe I should be skipping Starbucks altogether (ok, that’s not happening).
As I clicked the link and actually read the blog, it was neither about foods we shouldn’t eat nor healthier options. The blog discussed how on the next visit to the store, we “consider which items not to buy. These products can rattle PR pros by planting negative subliminal messages in their psyches.” Read the rest of this entry »
Bad Review? Here’s What To Do.
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Thumbs Up! © by n2linux
Let’s say you own a restaurant. Your place is packed Saturday night. Your staff is working extremely hard, but one waiter forgets an order. Or misses a reservation.
Or you manage a hotel. A guest makes an online booking, asks for a non-smoking room, checks in, and gets a smoking room instead.
As a business owner, you have to prepare for the worst. In an age when unsatisfied customers can quickly become your harshest online critics, one honest mistake can lead to one bad review – and one bad review can, in turn, lead to loss of potential customers, or a dip in revenue, or a damaged reputation. Read the rest of this entry »
Merry Blog Christmas
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Holiday Card © by the prodigal untitled13
Temperatures are starting to get cooler in areas of the country. Do you know what that means? You are behind on your Christmas PR plan!
If you are buried under in your daily to-do list and Christmas seems like a million years from now….snap out of it. You may have missed the majority of the Christmas spreads in the most desirable magazines but you can still pull it off. Read the rest of this entry »
